Google buys DoubleClick for 3,1 billion USD

April 15, 2007 on 8:15 pm | In Articles & Press | No Comments | Save to delicious |

Google reached an agreement today to acquire DoubleClick, the online advertising company, from two private equity firms for $3.1 billion in cash, the companies announced, an amount that was almost double the $1.65 billion in stock that Google paid for YouTube late last year.

New York Times

and via Alarm Clock.



Blog by Monty C. M. Metzger *monty.de.