Mercedes sets up sustainability strategy

Mercedes Benz set up a global sustainability strategy and is supporting several projects for a “green” future. According to their german website this strategy is called TrueBlueSolutions – the way to an emission-free mobility. This challenge and goal is integrating all departments of the company from production to marketing.

Mercedes is supporting one very cool project, the Pangaea Expedition. The experienced sailor Mike Horn has build a special ship (see below) to sail around the world to create attention for environmental issues.

TrueBlueSolution Mercedes Mike Horn Expedition Yacht

The Pangaea Expedition is a four year journey, which will enlist a total of 144 young people from around the world in a variety of projects, including ocean clean-up, biodiversity World-Seed-Bank Nov-07 monitoring, and improving the sanitary and hygiene conditions in villages.

Here you can see a video about the expedition:

Related Article: Gizmag.

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