Peter Scarlet is an inspiring, well connected person and the man behind the scene of the Abu Dhabi Film Festival. At the Abu Dhabi Media Summit 2010 he explained to me why the Festival in the United Arab Emirates is becoming more and more important for the film industry. The Award will take place at the Emirates Palace Hotel in Abu Dhabi and will give away prices worth over one Million US Dollars.
The Middle East International Film Festival (MEIFF) was established in 2007 and is presented annually in Abu Dhabi, the United Arab Emirates, by the Abu Dhabi Authority for Culture and Heritage (ADACH). MEIFF’s mission is to affirm the key place Abu Dhabi holds as an emerging cultural center and to foster the growth of its local film community. The Festival celebrates cinema in all its forms by creating a vibrant forum for storytellers from the Middle East and around the world.